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Simon Cowell Takes on New Judge Role to Review Pizza as Domino’s ‘Quality Captain’
“Domino’s is a definite yes from me,” the ‘America’s Got Talent’ judge said in a press release about the partnership
Simon Cowell has taken on his tastiest judging role yet.
The long-time talent show judge brings his critical eye to Domino’s in the chain’s newest batch of commercials.
The two advertising spots are full of language he used throughout his years as a judge on bothThe X Factor and American Idol. In the commercials, the America’s Got Talent judge emphasizes his desire for perfection as one of the pizza chain’s “quality captains.”
“At Domino’s, our stores now have quality captains, those who demand perfection,” a voiceover says at the start of one of the clips.
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Cowell challenges three employees to “impress” him. Their first pizzas do not do the trick.
“Terrible, pathetic, I hate it,” he tells them.
But, some pies actually do please the British TV personality.
“I don’t have to think on this one,” Cowell tells the group of employees, anxiously holding hands like contestants on American Idol. “It’s a yes.”
At the end, one customer is surprised by the familiar face behind the register.
“Guess who works at Domino’s?” the customer says on the phone after Cowell hands her a pizza.
The next 30-second spot is similar and emphasizes the importance of topping placement.
“Topping distribution: horrible,” Cowell tells one employee at the opening of the video.
“That’s a million percent no,” he tells another employee, who replies, “Noted.”
Just like the other spot, the employees impress Cowell by the end of his review run.
“It’s a definite yes,” he says with a smile.
Related: Chick-fil-A’s Banana Pudding Milkshake Is Coming Back for the First Time in 13 Years
The collaboration was an obvious choice for the pizza chain. Domino’s Senior Vice President Kate Trumbull said Cowell “demands excellence” on and off stage – and Cowell agrees.
“Domino’s demands greatness,” he said in a statement. “They know exactly what it means to deliver the perfect pizza. Domino’s is a definite yes from me.”
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How Much Prime Real Estate Could You Buy for $1 Million?
Published 3 years ago
on March 31, 2022
By Marcus Lu
▼ Use This Visualization
The Briefing
- Housing affordability can vary significantly from city to city
- $1 million USD can buy over 6 times more space in Dubai than in Hong Kong
How Much Real Estate Could You Buy for $1 Million?
“There are three things that matter in property: location, location, location”
Those are words from Harold Samuel, a British real-estate mogul from the 1900s. Broadly speaking, it’s a quote that still holds true—property values in the world’s best cities have always been worth a pretty penny.
The scarcity of real estate is driven by trends such as urbanization, which is the migration of people into cities. While the first examples of cities were built thousands of years ago, it was only recently that the majority of the population began to live in them. In fact, the urban population just overtook the rural population for the first time in 2007.
Of course, certain cities simply hold more appeal for wealthy people, and as a result, competition in the prime real estate market can be fierce.
To learn more about the sky-high cost of prime property in cities, this infographic visualizes data from Knight Frank’s Prime International Residential Index (PIRI 100).
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What’s a Million Dollars Good For?
The following table lists the number of square feet that you could buy with one million dollars in various cities. We’ve included more cities on this list than in the graphic to create a more comprehensive comparison.
| City | Country | Square feet of prime property for $1 million (USD) |
|---|---|---|
| Monaco |  Monaco | 157 |
| Hong Kong |  China | 229 |
| London |  United Kingdom | 329 |
| New York |  United States | 358 |
| Singapore |  Singapore | 381 |
| Geneva |  Switzerland | 399 |
| Sydney |  Australia | 446 |
| Shanghai | China | 452 |
| Los Angeles | United States | 454 |
| Paris |  France | 455 |
| Beijing | China | 601 |
| Tokyo |  Japan | 692 |
| Berlin |  Germany | 786 |
| Miami | United States | 833 |
| Melbourne | Australia | 907 |
| Madrid |  Spain | 1,136 |
| Mumbai |  India | 1,164 |
| Dubai |  UAE | 1,469 |
| Cape Town |  South Africa | 2,363 |
| São Paulo |  Brazil | 2,759 |
Monaco, the most expensive city on this list, is incredibly land-constrained with an area of just 0.78 square miles. For context, New York’s Central Park is 1.31 square miles in size.
In second place is Hong Kong, which has become notorious for its difficult real estate market. Just 7% of the city is zoned for residential use, which pushes many of its citizens into sub-100 square feet micro apartments. These housing units offer grim living standards and are often referred to as “coffin homes”.
On the other side of the spectrum, Hong Kong recently set the record for the most expensive home in Asia. A 3,378 square foot penthouse sold for $59 million in 2021, translating to $17,500 per square foot.
What is Prime Real Estate?
You may be wondering what prime real estate is.
Knight Frank defines it as “the most desirable and expensive property in the area, generally defined as the top 5% of the market by value.” This suggests that the prices visualized above are on the upper end of the scale, and that more attainable homes are available.
» If you’re interested in urbanization, consider this infographic which ranks the 20 largest cities in the world.
